:root{--yellow:#ffdc08;--ink:#151515;--paper:#fff;--nude:#c3a68c;--sand:#f5efe9;--line:#d8d3ce;--muted:#6e6a66;--max:1440px;--pad:clamp(22px,5vw,76px)}
*{box-sizing:border-box}html{scroll-behavior:smooth}body{margin:0;color:var(--ink);background:var(--paper);font-family:"Century Gothic","Avenir Next",Avenir,Arial,sans-serif;font-size:16px;line-height:1.55}img{display:block;width:100%;height:100%;object-fit:cover}a{color:inherit;text-decoration:none}.site-header{height:84px;display:flex;align-items:center;justify-content:space-between;padding:0 var(--pad);border-bottom:1px solid #ece9e6;background:rgba(255,255,255,.96);position:sticky;top:0;z-index:20}.brand{display:flex;flex-direction:column;line-height:.8;font-weight:700;letter-spacing:-1.5px}.brand span{font-size:24px}.brand small{font-size:7px;letter-spacing:4px;text-align:center;margin-top:8px}.site-header nav{display:flex;align-items:center;gap:32px;font-size:13px;text-transform:uppercase;letter-spacing:.7px}.nav-cta{background:var(--yellow);padding:13px 20px;font-weight:700}.hero{max-width:var(--max);margin:auto;min-height:calc(100svh - 84px);display:grid;grid-template-columns:.92fr 1.08fr;padding-left:var(--pad);overflow:hidden}.hero-copy{display:flex;flex-direction:column;justify-content:center;padding:60px 7vw 60px 0}.eyebrow{font-size:12px;font-weight:700;letter-spacing:2.4px;margin:0 0 20px}.hero h1,.section-grid h2,.steps h2,.fit h2,.content-ideas h2,.benefits h2,.apply h2{font-size:clamp(42px,6vw,92px);letter-spacing:-.055em;line-height:.91;margin:0;font-weight:700}.hero h1 span{display:inline-block;background:var(--yellow);padding:0 .09em}.hero-lead{font-size:clamp(17px,1.5vw,22px);max-width:550px;margin:32px 0;color:#383532}.button{display:inline-flex;align-items:center;justify-content:space-between;gap:30px;width:max-content;min-width:230px;padding:17px 20px;font-size:13px;font-weight:700;letter-spacing:1px;border:0;cursor:pointer}.button-dark{color:white;background:var(--ink)}.button span{font-size:22px;line-height:.5}.micro{font-size:12px;color:var(--muted);margin:18px 0 0}.hero-visual{position:relative;min-height:620px}.hero-visual img{object-position:center 25%}.stamp{position:absolute;left:-64px;bottom:42px;width:128px;height:128px;background:var(--yellow);border-radius:50%;display:grid;place-content:center;text-align:center;font-weight:700;font-size:13px;line-height:1.2;transform:rotate(-8deg)}.ticker{display:flex;align-items:center;justify-content:space-around;gap:20px;background:var(--yellow);min-height:54px;font-size:13px;font-weight:700;letter-spacing:2px;overflow:hidden}.ticker b{font-size:20px}.section-grid{max-width:var(--max);margin:auto;display:grid;grid-template-columns:60px 1fr 1fr;gap:clamp(28px,5vw,88px);padding:120px var(--pad)}.section-index{font-size:12px;border-top:2px solid;padding-top:9px}.intro h2{font-size:clamp(38px,4.6vw,68px)}.intro-copy{font-size:clamp(17px,1.4vw,21px);max-width:560px;padding-top:24px}.intro-copy p:first-child{font-weight:700}.steps{background:var(--ink);color:white;padding:105px var(--pad)}.steps-head,.steps-grid{max-width:var(--max);margin:auto}.steps-head{display:flex;align-items:end;justify-content:space-between;gap:40px;margin-bottom:60px}.steps h2{font-size:clamp(42px,5.2vw,78px)}.steps-head>p{color:#c6c0ba;margin:0 0 8px}.steps-grid{display:grid;grid-template-columns:repeat(4,1fr);border-top:1px solid #494949}.steps-grid article{min-height:280px;padding:30px 28px;border-right:1px solid #494949;transition:.25s}.steps-grid article:first-child{border-left:1px solid #494949}.steps-grid article:hover{background:var(--yellow);color:var(--ink);transform:translateY(-8px)}.steps-grid article span{font-size:12px}.steps-grid h3{font-size:19px;line-height:1.15;margin:80px 0 18px}.steps-grid p{font-size:14px;color:#bcbcbc;margin:0}.steps-grid article:hover p{color:var(--ink)}.fit{grid-template-columns:60px .95fr 1.05fr;align-items:center;background:var(--sand);max-width:none}.fit-image{height:min(760px,70vw)}.fit-copy{max-width:620px}.fit h2{font-size:clamp(38px,4.6vw,66px)}.fit ul{list-style:none;padding:0;margin:35px 0}.fit li{padding:13px 0 13px 34px;border-bottom:1px solid #d6cec6;position:relative}.fit li:before{content:"✦";position:absolute;left:0;color:#a37e55}.highlight{background:var(--yellow);padding:15px 18px;font-weight:700;font-size:13px;letter-spacing:.7px}.content-ideas{padding:110px var(--pad);max-width:var(--max);margin:auto}.ideas-head{display:flex;align-items:end;justify-content:space-between;margin-bottom:50px}.content-ideas h2{font-size:clamp(40px,5vw,74px)}.ideas-gallery{display:grid;grid-template-columns:1.2fr .8fr .8fr;gap:14px}.ideas-gallery figure{margin:0;height:540px;position:relative;overflow:hidden}.ideas-gallery img{transition:transform .7s ease}.ideas-gallery figure:hover img{transform:scale(1.035)}.ideas-gallery figcaption{position:absolute;left:0;right:0;bottom:0;padding:22px;color:white;background:linear-gradient(transparent,rgba(0,0,0,.68));font-size:14px;font-weight:700;letter-spacing:1px}.ideas-gallery figcaption span{color:var(--yellow);margin-right:12px}.idea-tags{display:flex;gap:9px;flex-wrap:wrap;margin-top:22px}.idea-tags span{border:1px solid var(--ink);padding:9px 14px;font-size:11px;font-weight:700;letter-spacing:1px}.benefits{display:grid;grid-template-columns:1fr 1fr;min-height:760px;background:#bfa189}.benefit-image{min-height:640px}.benefit-copy{padding:100px var(--pad);display:flex;flex-direction:column;justify-content:center}.benefits h2{font-size:clamp(46px,5.6vw,82px)}.benefit-list{margin-top:46px;border-top:1px solid rgba(21,21,21,.35)}.benefit-list div{display:grid;grid-template-columns:54px 1fr;gap:20px;padding:15px 0;border-bottom:1px solid rgba(21,21,21,.35)}.benefit-list b{font-size:12px}.benefit-list span{font-weight:700}.benefit-note{font-size:12px;margin-top:22px;max-width:500px}.apply{background:var(--ink);color:white;padding:110px var(--pad);display:grid;grid-template-columns:.8fr 1.2fr;gap:clamp(55px,8vw,130px)}.apply-heading{position:sticky;top:130px;height:max-content}.apply h2{font-size:clamp(44px,5.1vw,76px)}.apply-heading>p:last-child{color:#c8c3be;font-size:18px;max-width:460px;margin-top:28px}form{background:white;color:var(--ink);padding:clamp(24px,4vw,54px)}.form-grid{display:grid;grid-template-columns:1fr 1fr;gap:26px 20px}label{font-size:11px;font-weight:700;letter-spacing:.8px;text-transform:uppercase}.full{grid-column:1/-1}input,select,textarea{width:100%;border:0;border-bottom:1px solid #a8a29c;border-radius:0;background:transparent;padding:12px 2px;font:16px/1.4 "Century Gothic","Avenir Next",Arial,sans-serif;color:var(--ink);outline:none}input:focus,select:focus,textarea:focus{border-color:var(--ink);box-shadow:0 1px 0 var(--ink)}textarea{resize:vertical}.consent{display:flex;align-items:flex-start;gap:12px;text-transform:none;font-size:12px;line-height:1.5;margin:30px 0}.consent input{width:18px;height:18px;margin:1px 0 0;accent-color:var(--yellow)}.button-yellow{background:var(--yellow);color:var(--ink);width:100%}.form-note{font-size:11px;color:var(--muted);margin:18px 0 0}.success{display:none;margin-top:24px;padding:18px;border-left:5px solid var(--yellow);background:#f7f4ee}.success.show{display:flex;flex-direction:column}.success span{font-size:14px;margin-top:3px}footer{background:#090909;color:white;min-height:190px;padding:50px var(--pad);display:flex;justify-content:space-between;align-items:center;gap:30px;font-size:11px;letter-spacing:1px}.brand-light{color:white}
@media(max-width:980px){.site-header nav>a:not(.nav-cta){display:none}.hero{grid-template-columns:1fr;min-height:auto;padding:0}.hero-copy{padding:72px var(--pad)}.hero-visual{min-height:680px}.stamp{left:auto;right:25px}.section-grid{grid-template-columns:42px 1fr}.intro-copy{grid-column:2}.steps-grid{grid-template-columns:1fr 1fr}.fit{grid-template-columns:42px 1fr}.fit-image{grid-column:2}.fit-copy{grid-column:2}.ideas-head{display:block}.ideas-gallery{grid-template-columns:1fr 1fr}.idea-large{grid-column:1/-1}.ideas-gallery figure{height:470px}.benefits{grid-template-columns:1fr}.apply{grid-template-columns:1fr}.apply-heading{position:static}}
@media(max-width:640px){.site-header{height:72px}.brand span{font-size:20px}.nav-cta{padding:11px 12px;font-size:11px}.hero h1{font-size:48px}.hero-copy{padding-top:58px}.hero-visual{min-height:520px}.ticker{justify-content:flex-start;padding-left:20px}.ticker span:nth-of-type(n+3),.ticker b:nth-of-type(n+3){display:none}.section-grid{grid-template-columns:1fr;padding-top:78px;padding-bottom:78px}.section-index{width:38px}.intro-copy,.fit-image,.fit-copy{grid-column:1}.steps{padding-top:78px;padding-bottom:78px}.steps-head{display:block}.steps-head>p{margin-top:20px}.steps-grid{grid-template-columns:1fr}.steps-grid article,.steps-grid article:first-child{border-left:1px solid #494949;min-height:230px}.steps-grid h3{margin-top:45px}.fit-image{height:560px}.content-ideas{padding-top:78px;padding-bottom:78px}.ideas-gallery{grid-template-columns:1fr}.idea-large{grid-column:auto}.ideas-gallery figure{height:500px}.ideas-gallery figure:nth-child(2){height:420px}.ideas-gallery figure:nth-child(3){display:none}.benefit-copy{padding-top:75px;padding-bottom:75px}.apply{padding-top:78px;padding-bottom:78px}.form-grid{grid-template-columns:1fr}.full{grid-column:auto}form{padding:24px 20px}footer{flex-direction:column;align-items:flex-start}}
@media(prefers-reduced-motion:reduce){html{scroll-behavior:auto}.ideas-gallery img,.steps-grid article{transition:none}}

/* Dirección editorial inspirada en la referencia de marca */
:root{--yellow:#b88d6d;--ink:#40352f;--paper:#f1e9e1;--nude:#cdb19a;--sand:#ebe3da;--line:#cdbfb3;--muted:#786d65}
body{background:var(--paper);color:var(--ink);font-family:"Montserrat","Century Gothic",Arial,sans-serif;font-weight:400}
.site-header{background:rgba(241,233,225,.96);border-color:rgba(64,53,47,.18)}
.brand{font-family:"Montserrat",sans-serif;letter-spacing:1px}
.brand span{font-weight:600;letter-spacing:1.5px}
.site-header nav,.eyebrow,.ticker,.button,.idea-tags span,label{font-family:"Montserrat",sans-serif}
.eyebrow{font-weight:600;letter-spacing:3.2px}
.nav-cta{background:#9b6f52;color:#fff}
.hero{background:var(--paper)}
.hero h1,.section-grid h2,.steps h2,.fit h2,.content-ideas h2,.benefits h2,.apply h2{font-family:"Cormorant Garamond",Georgia,serif;font-weight:400;letter-spacing:-.045em;line-height:.9;text-transform:none}
.hero h1{font-size:clamp(58px,7.2vw,112px)}
.hero h1 span{background:none;color:#b58b6c;font-style:italic;font-weight:400;padding:0}
.hero-lead,.intro-copy,.apply-heading>p:last-child{font-weight:400;color:#786d65}
.button{font-weight:600}
.button-dark{background:#95694e;color:#fff}
.stamp{background:#c9a98f;color:#fff;font-family:"Cormorant Garamond",Georgia,serif;font-size:18px;font-style:italic;font-weight:500}
.ticker{background:#cdb19a;color:#fff}
.section-index{border-color:#8d6b56}
.intro h2,.fit h2{font-size:clamp(52px,5.7vw,84px)}
.intro-copy p:first-child{font-weight:500}
.steps{background:#cdb19a;color:#40352f}
.steps-head>p{color:#66574e}
.steps-grid{border-color:rgba(64,53,47,.35)}
.steps-grid article,.steps-grid article:first-child{border-color:rgba(64,53,47,.35)}
.steps-grid article:hover{background:#f1e9e1;color:#40352f}
.steps-grid h3{font-family:"Cormorant Garamond",Georgia,serif;font-size:28px;font-weight:500;letter-spacing:-.02em}
.steps-grid p,.steps-grid article:hover p{color:#66574e}
.fit{background:#ebe3da}
.fit li{border-color:#cdbfb3}
.fit li:before{color:#9b6f52}
.highlight{background:#9b6f52;color:#fff;font-weight:600}
.content-ideas{background:#f1e9e1}
.content-ideas h2,.benefits h2,.apply h2{font-size:clamp(54px,6vw,92px)}
.ideas-gallery figcaption{font-family:"Montserrat",sans-serif}
.ideas-gallery figcaption span{color:#e1c6ae}
.idea-tags span{border-color:#8e7667;font-weight:500}
.benefits{background:#cdb19a;color:#40352f}
.benefit-list,.benefit-list div{border-color:rgba(64,53,47,.32)}
.benefit-list span{font-family:"Cormorant Garamond",Georgia,serif;font-size:24px;font-weight:500}
.apply{background:#d0b49d;color:#40352f}
.apply-heading>p:last-child{color:#65574f}
form{background:#f1e9e1;color:#40352f}
input,select,textarea{font-family:"Montserrat",sans-serif;color:#40352f;border-color:#a89384}
.consent input{accent-color:#95694e}
.button-yellow{background:#95694e;color:#fff}
.success{background:#ebe3da;border-color:#95694e}
footer{background:#40352f;color:#f1e9e1}
@media(max-width:640px){.hero h1{font-size:64px}.steps-grid h3{font-size:27px}}